In an earlier blog post, I explained why we at Avail consider ourselves a vendor of merchandising success, not software, and how important services are to us. Such claims are of course easy to make, but what concrete steps are we taking to deliver on our promises? Here are two:
1. Strengthening account management
We have created a dedicated account management organization, headed by Sara Svedevi. It will provide customers with personal, informed and fast service, acting as a ‘single-point-of-contact’ towards all other parts of the Avail organization, and ensure that they are satisfied with the services and results that Avail delivers.
In her role as Account Management Director, Sara will also be responsible for the Client Services team, which operates all our support services. Sara’s background at Avail means she knows our customers and their Avail solutions very well already, making her an ideal match for the job.
2. Growing our partner base
Our partner strategy strives towards the same goal as everything else we do: more sales and higher return on investment for customers. By co-developing and integrating our solutions, we aim to find synergies for customers: easier integration, resulting in lower cost of ownership, and better results.
We are now hard at work growing our partner base. Just in the last month, we have signed or expanded our partner agreements with global providers Venda, Intershop, eCommera, BazaarVoice and Fact-Finder, as well as several local providers of technology and services.
Next Steps
These are just two steps we have taken. We have many more planned, which I will come back to in another post, but I would also like your feedback. How can we serve you better?

